
A Business with Benefits
What makes Midlands Gold the area’s preferred gold buyer? Why do so many people choose us over pawn shops, jewelers, and competing businesses? What are the benefits of Midlands Gold, versus the competition? Let’s take a look and find out.
The fact that you’re even reading this confirms that you’re researching options. When comparing choices, though, it’s easy to overlook important details. So we’ve provided the match-up below for your consideration. Notice several distinctive benefits that we offer you.
Table of Contents
Benefit #1: Comfortable Setting
Midlands Gold
Our clients enjoy a comfortable office setting. Pull up a seat, and grab a complimentary water. It’s a safe and private; the door stays locked, and you are the only client admitted during your appointment time. You can speak openly, and nobody else will hear or watch how much money you receive.
Others
Other buyers’ clients have to stand and wait at a counter. This can be uncomfortable for a number of reasons. It’s especially inconvenient for clients who are older, disabled, or accompanied by a child. Some buyers even operate behind bulletproof glass–an awkward and impersonal experience.
Benefit #2: Transparent Process
Midlands Gold
When you visit us to sell your gold, we sit at the desk together. At no time do we remove anything from your sight. We process your precious metals right there in front of you.
Others
Many other buyers remove clients’ items from their view. They take those items to another table (farther behind the counter) or even to another room. What’s going on back there?
Benefit #3: Fair Price
Midlands Gold

A favorite thing about Midlands Gold is how we handle pricing. As a gold buying business, our prices aren’t arbitrary. We set fair rates according to each day’s commodity market prices. After examining, sorting and weighing your items, we offer you our best price up front.
Others

Many other buyers quickly size you up, noting your assertiveness and sense of urgency. They first ask, “How much do you want for it?” Then, they make a lowball offer. If you’re bold enough to haggle, they may increase the offer a bit. Is this what you want when selling your valuables?
Benefit #4: Cash Payment
Midlands Gold
Midlands Gold pays you cash for gold and silver items, because that’s what customers want. Otherwise, if you prefer a check, we can provide that instead.
Others
Most buyers pay by check. If you ask to be paid in cash, they will deduct an additional charge (a percent of your money) for this premium convenience.
Benefit #5: Classy Clients Only
Midlands Gold
Midlands Gold gladly welcomes all honest and reasonable clients. You may have an emergency situation, or you may just want to cash in some old jewelry or coins. Either way, you want professionalism and an excellent price. You chose us because of our great reviews and the benefits we offer. We run a respectable business for decent people like you.
Others
There are other kinds of customers, though. Midlands Gold refuses to deal with impaired, suspicious, chronically desperate or otherwise problematic people. Some buyers welcome this clientele, because they tend to accept pitifully low prices. However, it invites all kinds of issues and trouble that we don’t want.
Midlands Gold Guarantee
As Columbia Metro’s favorite gold buyer, Midlands Gold is a veteran-owned, local family business. We work hard to serve our community. Our clients regularly post 5-star reviews and refer family and friends to us.
Are you thinking about selling some gold or silver that’s sitting around your home? Do you live or work near Lexington, SC? Compare us to other buyers, and discover the benefits of Midlands Gold. Then call us; we promise to reward your trust with a great deal.
